Amdocs.com > Vision > Market Insight > Me & My Data
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Me & My Data

Get the scoop about what data users really want

Me and My Data

A new Amdocs survey identified 10 critical strategies that service providers should adopt to offer users a better data experience and increase monetization of 3G, Wi-Fi and 4G/ LTE services. Interviews with 150 smartphone users across 18 nations found that there is a strong demand for a personalized data experience, real time alerts and self-management tools.

The survey also indicated the relationship users have with their data:
  • 15% of those surveyed don’t know which data plan they have and 19% have no idea how much they are paying for it

  • 52% of the respondents think their data speed is not quick enough

  • 45% said they would pay more for better experience

  • 37% think data is already expensive now
The survey further highlights that data users are ready to take advantage of a personalized data experience but expect a much better quality of experience in return.

Amdocs customers are invited to learn more about the survey and to attend a ‘Me & My Data’ workshop. We’ll also introduce our new experience-driven Amdocs iPad application which was developed to give customers real-time insight into consumer testimonials, survey statistics, strategies and use cases.

Check out a clip about the survey and find out what data strategies service providers should start adopting. For more information, please contact Shahar.yaacobi@amdocs.com.
 
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