On the Road to 4G

On the road to 4G, rollout and monetization strategies are key

4G is the next step for Service Providers to be able to handle the increased data usage they are experiencing. LTE is the industry’s 4G technology choice, allowing for significant advantages including additional network capacity, network efficiency and new revenue opportunities beyond 3G.

4G/LTE is the future, but effective monetization of network investments will not come easily or automatically. As with any new technology, users need to understand the value before they will adopt. How to ensure user adoption of LTE is the question facing service providers.