The telecom landscape is shifting beneath our feet. As customer expectations evolve and technology advances at breakneck speed, how will Communications Service Providers (CSPs) adapt their monetization strategies to stay relevant?
VanillaPlus Publication recently sat down with Tomer Gingold, the Head of Monetization Experience at Amdocs, to delve into this very subject. In an exclusive interview titled "CSP monetization’s future must be freestyle," Gingold illuminates the need for a reimagined approach to monetization—one that aligns with the fluidity of a dynamic telecom ecosystem.
In today's digital-first era, staying static is a recipe for obsolescence. Changing customer behavior and expectations combined with technological advancements are not just shaping the future of monetization; they're redefining it. Gingold, representing Amdocs—a global trailblazer in software and services for the telecommunications, media, and financial sectors—offers a rare glimpse into the company's innovative strategies. These are not just theories but actionable insights that are revolutionizing traditional methods of monetization.