Analyst report

Automation

How a diverse product portfolio made us a market leader in SDO

24 Feb 2021

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After a few years of decline, the service design and orchestration (SDO) market bounced back in 2019. Even so, we managed to retain our market-leading position in the SDO products segment with 13% market share. Our secret to strong product revenue? Pure and simple: a product-centric strategy.

According to Analysys Mason, an extensive SDO portfolio and ongoing investment in cloud-native functions puts us on a strong footing. By embracing automation and flexible deployment models, we can remove the complexity for CSPs. Plus, with our transition towards cloud-native solutions, we’re becoming more adaptable in our product portfolio, placing us in an even stronger position when it comes to addressing the needs of CSPs like yours.

Read the full report from Analysys Mason to see how our product-centric strategy has made an impact in the SDO market.

 

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