How is business done post pandemic?

Matt is joined by three more guests from MWC Las Vegas: John Hoffman, CEO of GSMA; Lara Dewar, CMO, GSMA; and Adam Schink, Head of Startup Scouting, Investment & Innovation at BT Americas.

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Matt Roberts, Head of Customer Marketing, Americas, Amdocs

S5 E5

03 Nov 2022

How is business done post pandemic?

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Nov 3, 2022
How is business done post pandemic?

In this episode, host Matt Roberts of Amdocs sits down with his next three guests at the Las Vegas Convention Center MWC 2022.

“We say MWC, the place to do business – which is very true. I've been around for a long time. I mean, I've done the 2G, the 2G, 3G, 4G, 5G. There are there are several step changes. One to two is a huge step change when we moved to digital. Two to 3/4, we moved into the data era and 5G now is an immense opportunity for all of us. So you combine those opportunities with the place to do business coming together like this, and I couldn't be more excited. We love the facility. We love Las Vegas. So we'll see what the future holds.”

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John Hoffman

CEO of GSMA

First, he speaks with GSMA CEO John Hoffman and GSMA CMO Lara Dewar. John and Lara explain how the company’s strategy has evolved since the pandemic, and how they are moving forward from a marketing and events perspective in a post-COVID world.

“I think you can't build relationships as well as you can unless you're in person. This show and this whole series is really all about getting business done and establishing trust and relationships that happen in person. And then on top of that, there are those serendipitous moments that happen because you're walking through a conference center, you wouldn't have thought of, that technology or that person. And so this is the central notion of bringing people together.”

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Lara Dewar

CMO GSMA

Next, Matt speaks with Adam Schink, Head of Startup Scouting, Investment & Innovation at BT Americas. Adam shares more about what he does in his role at BT including building out their ecosystem in the U.S.

“Once we identify that space that we're looking after, cyber health, whatever it may be. We get a scout and pull a list of startups together for the business. We appraise them together with our business and it's really starting to take that funnel from quite wide and bring it down to just a few ones we have shortlisted. We do a pitch session with the right people. So again, it's, it's not wasting time. It's making sure that everyone that needs to make a decision is at that table. We're all in it together as an organization.”

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Adam Schink

Head of Startup Scouting, BT

He also explains why some of the recent innovations happening in the medical space are close to his heart, and why he’s looking forward to seeing healthcare tech continue advancing in the future.

Speakers
John Hoffman, CEO of GSMA
Lara Dewar, CMO GSMA
Adam Schink, Head of Startup Scouting, BT

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