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Buying networks-as-a service (NaaS) is no longer an if-or-when discussion: enterprises expect this to become a mainstream activity within the next 24 months, according to new global research from Ovum.
Not only must NaaS providers offer an excellent navigational experience, but they must also deliver deep service orchestration to support enterprises’ changing digital consumption patterns, need for resilience, and network complexity.
Whoever does this best is set to win a multibillion-dollar global race for control over enterprise budget as purchasing priorities evolve. Read the Ovum paper now, and explore their recommendations for communications and media NaaS providers can:
- Avoid the urge to create another silo
- Promote simplicity and convenience to improve image
- Understand that self-service doesn’t mean going completely alone
- Don’t confuse on-demand provisioning with immediate payment