“We selected Amdocs and AWS as our partners to support and realize our ambitious long-term strategy, and also launch Africa’s first digital MVNO in record time.”
Why have AWS selected Amdocs as their design partner of the year?
Announced during the Partner Awards Gala at AWS re:Invent 2023, AWS’ Design Partner of the Year Award (EMEA) was won by Amdocs for the Amdocs Digital Brand Suite SaaS solution implementation at Melon Digital. The award also recognizes the significant impact that innovative software or hardware built on or with AWS has had on the regional market, which in this case was a pioneering serverless business support systems SaaS offering on AWS for the communications industry.
The innovative project was delivered in record time
In less than six months, Amdocs and AWS created and launched Melon Mobile – Africa’s first digital mobile virtual network operator (MVNO) on behalf of new South-African-based telco disruptor Melon Digital. The MVNO offers the South African consumer a unique, mobile-centric value proposition, combining digital with impressive levels of convenience, flexibility, choice, and simplicity.
"In just six months, we have successfully launched a new digital MVNO from scratch,” explains Melon Digital CEO and Founder Calvin Collett. “Working with Amdocs has been instrumental in creating a complete digital experience both for consumers in South Africa and the customers of new MVNOs around the globe.”
The result: South Africa’s first digital MVNO, and one of the world’s first digital MVNEs
At the same time, Amdocs’ Digital Brand Suite SaaS solution on AWS also enabled Melon Digital to become one of the world’s first digital mobile virtual network enablers (MVNEs), with the remarkable ability to replicate a new tenant of the Digital Brand Suite on AWS and set up an MVNO as a different brand and a different business in less than two weeks.
Melon Digital also have the bonus of being able to use their Melon Mobile MVNO as a prototype for the upcoming MVNOs that Melon Digital plan to create.
Melon Digital’s vision, as described by Collett, was “to build Africa's first truly digital MVNE, to disrupt the South African market and enable the launch of innovative new operators around the world”.
How Amdocs and AWS are successfully driving innovation in the communications industry
AWS Head of Telco Partnerships Tammy Whyman explains the perfect synergy between AWS’ capabilities, Amdocs’ innovative solution and Melon Digital’s ambitious strategy:
“One of the benefits of the cloud is the ability to provide telco scale to industry innovators. Melon Digital's digital-first approach, combined with Amdocs Digital Brand Suite as a Service on AWS Marketplace, will give Melon Digital greater agility to create and deliver a new value proposition to the South African consumer, and expedite time-to-profit for its Melon Mobile MVNO."
“We selected Amdocs and AWS as our partners, not just to support and realize our ambitious long-term strategy, but to also launch Africa’s first digital MVNO in record time,” explains Melon Digital CEO and Founder Calvin Collett. “Working with Amdocs and AWS has been instrumental in creating a complete digital experience and full telco-in-a-box solution for consumers in South Africa and the customers of new MVNOs around the globe.”
Over 100 joint AWS and Amdocs success stories
Amdocs and AWS have been strategic partners in moving the telecommunication industry to the cloud since 2018 – leveraging Amdocs cloud-native solutions, practices, and operations. In addition to Melon Digital, there are now over 100 joint success stories and a wide cloud-native offering by Amdocs on AWS for telecom, financial services, media, and entertainment.