Highlights of Rethinking Brand and Customer Experience in the Agentic Era
In the agentic era, service-intensive brands will need to consider the brand impact of the generative AI-based agents’ personality on their customers in every interaction.
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Amdocs global study reveals consumer preferences when interacting with AI agents and the key considerations brands must address during their journey into the agentic era. Download the infographic to delve deeper into the impact on brand identity as consumers interact with generative AI-based agents.
